Released on: September 8, 2008, 11:33 am

Press Release Author: LoJoBall USA LLC

Industry: Retail

Press Release Summary: SEPTEMBER 2008 Saint Louis, MO � LOJOBALL arrives stateside.
After much anticipation following its introduction at the ICFF in New York City,
LoJoBall, the award-winning seating concept from Europe, has finally arrived
stateside. Six unique designs have been created for the NA market.

Press Release Body: Media Contact:
Lisa Lukies
646.642.3364
info@lojoballusa.com

FOR IMMEDIATE RELEASE

LoJoBall�
Today�s Answer to Yesterday�s Beanbag

SEPTEMBER 2008 Saint Louis, MO � LOJOBALL arrives stateside. After much anticipation
following its introduction at the ICFF in New York City, LoJoBall, the award-winning
seating concept from Europe, has finally arrived stateside. Six unique designs have
been created for the NA market.

European by design, LoJoBall� is an innovative seating concept designed for the 21st
century. Its patented design utilizes space without compromising comfort �� zipped,
it forms a perfect sphere, to be used as a stool or footrest; unzipped it becomes a
stylish, comfortable lounge chair. A variety of cool designs, colors and finishes
compliment any d�cor. And with its latest selection of indoor/outdoor balls,
LoJoBall� is the new must-have accessory for every home.

�LoJo Balls are the children of poufs and beanbag chairs. Perch on them when the
night is young, and unzip them as your energy flags� they will support your back the
way a pouf never can, and with less mass than a big squashy beanbag.�
-Penelope Greene, New York Times

�The latest in chill out furniture has arrived. The LoJo is the new beanbag � and
believe us, we wouldn�t throw phrase like that around!�
-At Home Magazine, United Kingdom

�Perfect for teenagers rooms or student pads, the LoJo is an update of the
traditional beanbag and is comfortable to sit, loll and chill on.�
-Trish Lorenze, Home Shopper Columnist, The Independent, U.K.

�LoJo is the latest in innovative, flexible furniture. You can sit on it, put your
feet up on it, or chill out in it! When closed, the LoJo�s are a geometric design
statement in your room. When open, they are expressive.�
-Designspotter.com

�Affordable, stylish, and flexible seating.�
-U.K. Home Ideas

With a seat filled with beans to mold to the shape of your rear, and a back that is
sculpted using a specially designed inflatable to support your lower back, a
LoJoBall� can be a personal refuge when listening to music, watching TV, playing
video games, or relaxing with a favorite book. Fast and easy to inflate, LoJoBall�
comes with an easy-to-use hand pump and it�s very own stylish tote bag should you
need to take your LoJo on the go-go.




Web Site: http://www.lojoballusa.com

Contact Details: LoJoBall USA LLC
1312 Washington Ave., 4A
Saint Louis, MO 63103
646.642.3364
info@lojoballusa.com